AI for wholesale
EDI covers the bulk, but the rest arrives by email, PDF or custom request. ENTR reads that remaining flow, matches on item number or description and posts the order straight into your ERP.
A large share of your order processing already runs on EDI. But the rest doesn't. Those orders arrive as vague emails, PDFs without item numbers or custom requests, and still cost sales support hours every day.
Errors made at the start of the chain only surface much later. Unhappy customers, endless returns and stressful weeks during peak season.
This is where ENTR makes the difference.
Which processes is ENTR used for?
Four document flows wholesalers start with, in the order they usually grow into them.
Sales orders & quotes
The flow next to EDI: vague emails, missing item numbers and custom products.
- Orders without item numbers are matched automatically on description
- Vague emails and custom requests land structured in your ERP
- Sales support only handles the exceptions
Read more
Supplier confirmations
Deviations in lead time, price or quantity only surface when it is already too late.
- ENTR flags only the deviations against your purchase order
- Full control over the exceptions, the rest runs autonomously
- Act while you still can
Read more
Purchase invoices & 3-way match
Existing OCR tools miss half the lines, so everything gets checked by hand anyway.
- From 30-40% to 95% first-time-right processing
- Order, receipt and invoice matched automatically
- Only real price or quantity differences reach a human
Packing slips
Scanned packing slips end up in the file instead of in your system.
- Receipts registered automatically in your ERP
- Partial deliveries and missing lines visible instantly
- Document stays linked to order and invoice
Wholesalers who went before you
From the largest wine trader in the Netherlands to a family business in technical wholesale.
Delta Wines
What used to be a lot of manual work is now largely automated at Delta Wines.
80%
Automated processing
± 8 minutes
Saved per order
Read case study
Jarola Groep
From kick-off to go-live in 2.5 weeks, tens of thousands of orders per year automated, while Jarola is right in the middle of migrating from Dynamics AX to Business Central.
2.5 weeks
From kick-off to go-live
30,000+
Orders per year on top of EDI
Read case study
Wholesale in brief
What does AI order processing do for wholesale?
AI order processing for wholesalers automates the order flow that does not arrive through EDI. ENTR reads orders from email, PDF and Excel, recognises product numbers and descriptions and prepares the data in the ERP. Custom orders and documents from new customers can also be processed without fixed templates.
Fuzzy matching connects customer codes and free text descriptions to the correct assortment. When uncertain, ENTR requests a review instead of guessing. Corrections are remembered per sender, allowing sales support to focus on exceptions and process orders faster during peak periods.
Compare ENTR with the alternatives
How does ENTR hold up against the well-known document processing tools? Read the honest comparison per vendor.
Our team knows your sector
Show us a few real documents from your industry. We'll show what ENTR pulls out of them and what that saves you each week.